Cadbury Chocolate

Ok, this is why online 'contact us' forms (as opposed to simply giving an email address) suck ... They've replied to my email but haven't quoted the original. Now I wish I had copy-pasted the original somewhere.

So this what I wrote from memory:

Dear Cadbury

Expressing my appreciation that you now have a Fair Trade block of chocolate.

Also: I appreciate and respect that you backed down over the palm oil issue.

I have recently taken up the hobby of cooking chocolate brownie. Unfortunately supermarkets don't stock any fair trade cooking chocolate or cocoa, so it would be good if you could fill that gap.

Regards

David Johnston

Dear Mr Johnston,

Thank you for taking time to contact us regarding our recent announcement that Cadbury Dairy Milk will be going Fairtrade in Australia. We value any feedback, especially positive feedback like yours.

Cadbury Dairy Milk is the first major Australian confectionery product to achieve Fairtrade certification.

This means that farmers who grow the cocoa beans we use in our Cadbury Dairy Milk will receive a Fairtrade minimum price for their cocoa and over 40,000 Ghanaian Fairtrade farmers and their families and communities will immediately benefit.

It also means that fairer prices under the Fairtrade system will help farmers tackle poverty and grow their businesses, and the Fairtrade premium paid by Cadbury will provide new investment in community infrastructure such as schools, roads, and access to medical services. In addition, Fairtrade certification means better labour standards as Fairtrade standards explicitly prohibit the use of forced or slave labour.

Achieving Fairtrade Certification for each individual ingredient that can be Fairtrade Certified is complex and takes time. We have started with our biggest seller plain Cadbury Dairy Milk first because it's two main ingredients that can be Fairtrade Certified are cocoa and sugar. Other products have additional ingredients such as fruit, nuts, fillings, wafers, etc and each of these need to be individually Fairtrade Certified. It is our hope that we will bring additional Cadbury Fairtrade Certified products to you in the future.

Cadbury Australia believes that Fairtrade certification for Cadbury Dairy Milk is the right thing to do. It builds upon our existing commitment to improve the livelihoods of cocoa farmers through our $100 million investment in the Cadbury Cocoa Partnership.

To learn more about Fairtrade Australian, please visit: www.fairtrade.com.au

To learn more about the Cadbury Cocoa Partnership, please visit: www.cadbury.com/ourresponsibilities/cadburycocoapartnership/Pages/cadburycocoapartnership.aspx

Once again we thank you for your feedback.

Kind regards

CADBURY


They obviously didn't read my email and just copy pasted a form letter! :(